Some conversation about marketing etc. Anjali saw some store and pondered.
'I think the Amercians know how to market things better,' she said.
I asked why.
'See if there is a posh store with a name like Macdonalds or something we all feel like going in because they make it sound good and look good. But the same thing if we go to Mahavir Burgers or something they will make it full of clutter and bad posters and stuff and no one wants to go there.'
There was some talk abut research in design, name, colors etc and stuff but she got that right. They do market it better. They do care for the customer.
'I think the Amercians know how to market things better,' she said.
I asked why.
'See if there is a posh store with a name like Macdonalds or something we all feel like going in because they make it sound good and look good. But the same thing if we go to Mahavir Burgers or something they will make it full of clutter and bad posters and stuff and no one wants to go there.'
There was some talk abut research in design, name, colors etc and stuff but she got that right. They do market it better. They do care for the customer.
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