If You Love Someone - Hyderabad Launch

The Hyderabad launch of 'If you love someone..' is at Landmark, Road No 12, Banjara Hills (next to Ohri's) on the Friday, 5th of March at 630 p.m. Gangaraju has consented to be the chief guest and Mohana Krishna Indraganti has agreed to introduce the book and be the guest of honor. I sorely miss Ms. Meenkashi Mukherjee on this occassion because we had discussed this book extensively in the past and I would have loved to hear her opinion and maybe, even introduce the book.
I have also invited Sumanth to join us on the panel that day, and he agreed, making it an all-male panel for a book like 'If you love someone..'. But I guess we will play it along with our feminine sides.
I am going to send out an invite to all that I know but just in case anyone happens to see this blog and is not on my mailing list, please do drop in and attend the event. And if I have not met you before, I would love to. The e-invite is attached.
Organising the event
For all those writers who wonder how one gets to go about arranging these events, here's the dope. You either speak to the bookshop directly or go through the publisher. Bookstores normally like to have events that bring in footfalls and in most cases they are very happy to host the event. In fact Landmark was more than welcoming when I broached the topic. They have their own creative team that has come up with lovely posters and mailers. They have a PR fim, an inhouse compere and they take care of everything from the backdrop to the booksales and promotion. The writer needs to come there and smile, read maybe and sign. If the writer is an unknown quantity (like me), a chief guest and other known guests help in bringing in media and some public. I am relying on my freinds and family to make up the numbers as they did last time, so loyally!
Any writers who wish to know more about this process can write in to me and I will share whatever I know. In fact when I dropped in at the store this evening, Landmark's store manager was actually wondering if we could do more events with local authors. I told him that there were several local writers and that I would share this information with him the next time. If you are an author/poet who wants to do a book reading contact Kailash, Store Manager at Landmark, Banjara Hills.
So then, more on the event to follow.